AI Performance Marketing Specialist
Webindia Inc
- Location
- Ahmedabad, Gujarat, India
- Job type
- Full-time
Required skills
- Looker
- competitive analysis
- e-commerce
- GTM
- Google Ads
- keyword research
About the role
Webindia Inc
Website:
webindiainc.com
Job details:
Highlights
- Position Title : AI Performance Marketing Specialist
- Exp: 2+ years
- Job Location: Onsite / Hybrid / Remote
- Shift Timing 7:00 PM – 4:00 AM IST
Roles & Responsibilities
- Manage and optimise Google & Meta ad campaigns for international e-commerce and service-based clients
- Develop and refine paid advertising strategies focused on ROI and profitability
- Conduct keyword research, competitive analysis, ad copy creation, audience targeting, and bid optimisation
- Execute and monitor Search, Display, Shopping, and Performance Max campaigns daily
- Track and analyse performance; share clear weekly/monthly reports with insights and actions
- Run A/B tests on creatives, landing pages, and ad copy to improve conversions
- Set up and manage tracking, conversions, remarketing, and attribution models with the tech/analytics team
- Design and maintain AI-driven workflows (Claude Code / Codex / similar) to speed up analysis, suggest optimisations, and reduce manual work in the campaign
AI Agent Requirement (Mandatory)
- Practical, day-to-day usage of Claude Code, Codex, or similar AI agents
- Experience building and running reusable workflows/agents for:
- Campaign setup and structure
- Keyword and audience research
- Ad copy and creative testing plans
- Budget allocation and bid strategy recommendations
- Performance diagnostics and next-step suggestions
- Ability to document AI workflows so other team members can use and improve them
- Comfortable combining AI tools with analytics platforms (GA4, Looker Studio, etc.) to generate client insights
Must-Have Requirements
- Strong expertise in Google Ads and Meta Ads with proven results
- Hands-on experience with international projects
- Good understanding of AI tools for ad creation, automation, and optimisation
- Proficiency in GA4, GTM, Meta Business Suite, and performance tracking
- Ability to manage multiple projects efficiently in a fast-paced environment
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