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Job details:
We are looking for a Growth Marketing Associate to build and scale our affiliate and community-led acquisition channels. This role will focus on activating affiliate partners, creators, and niche communities while supporting the performance marketing team to drive measurable revenue growth.
You will work closely with the Growth and Performance teams to execute, optimize, and scale partner-led acquisition programs.
Key Responsibilities
Affiliate Program Management
Identify, onboard, and activate affiliate partners (creators, publishers, micro-influencers, community admins)
Manage affiliate tracking platforms, coupon codes, and attribution systems
Track performance metrics including revenue, CAC, ROAS, and activation rates
Optimize commission structures and incentive programs
Ensure accurate tracking and prevent misuse or fraud
Community Channel Activation
Build partnerships with fitness, wellness, lifestyle, and niche online communities
Launch referral and performance-based campaigns within WhatsApp, Telegram, Instagram, and Discord groups
Create affiliate toolkits (creatives, messaging templates, landing pages)
Run community-specific promotions and engagement experiments
Performance Marketing Support
Collaborate with paid media team to scale high-performing affiliates through whitelisting and UGC ads
Assist with campaign reporting and weekly dashboards
Support landing page optimization for affiliate-driven traffic
Identify scalable partner segments for paid amplification
Analytics & Reporting
Monitor daily/weekly KPIs
Conduct A/B tests on messaging, incentives, and commission tiers
Build structured reports with insights and clear action steps
Qualifications & Skills
Experience
1–3 years in growth marketing, affiliate marketing, influencer marketing, or performance marketing
Ecommerce or D2C experience preferred
Core Skills
Strong analytical ability (comfortable with Excel / Google Sheets)
Understanding of CAC, LTV, ROAS, funnels, and attribution
Strong communication and negotiation skills
Highly organized and execution-focused
Ability to work in a fast-paced, in-office startup environment
Good to Have
Experience with affiliate platforms (Impact, Refersion, FirstPromoter, Shopify apps, etc.)
Familiarity with Meta Ads / Google Ads dashboards
Experience working with creators or community partnerships
Why Join Us?
Direct exposure to building scalable acquisition engines
High ownership and fast decision-making environment
Opportunity to work closely with senior growth leadership
Clear performance-driven growth path
Learn across affiliate, community, and paid acquisition channels
Be part of a team building a high-impact consumer brand
Interested candidates can share their CVs on info@xcelhrsolutions.com
Click on Apply to know more.