Website:
twintwo.com
Job details:
Company Description
Twin Two is an e-commerce and marketplace agency that helps brands and retailers grow across Shopify, Amazon, Walmart, eBay, TikTok Shop, and other digital channels.
We support clients with marketplace strategy, product listings, advertising, content, SEO, AEO, affiliate marketing, websites, customer service, reporting, and overall e-commerce growth.
Role Description
Twin Two is looking for an AEO & SEO Manager to help improve organic visibility for our clients across traditional search engines and AI-powered answer engines.
This role will focus on helping e-commerce brands show up better on Google, AI Overviews, ChatGPT, Perplexity, Gemini, and other search or answer-based platforms. The ideal candidate has strong SEO fundamentals and is also actively learning and testing how brands can be cited, mentioned, and recommended by AI search tools.
We are looking for someone who understands technical SEO, content strategy, structured data, product/category page optimization, and the future of AI-driven search.
Responsibilities
- Manage SEO and AEO strategy for Twin Two clients
- Improve organic visibility across Google, Bing, AI Overviews, ChatGPT, Perplexity, Gemini, and other answer engines
- Audit client websites for SEO, technical issues, content gaps, crawlability, indexing, structured data, and site performance
- Research keywords, customer questions, AI prompts, competitor content, and category search opportunities
- Optimize product pages, collection/category pages, blog content, landing pages, FAQs, and buying guides
- Create content briefs for writers, designers, developers, and e-commerce teams
- Structure content so it is clear, answer-focused, easy to understand, and more likely to be referenced by AI tools
- Recommend and implement schema markup such as Product, FAQ, Organization, Review, Breadcrumb, Article, and HowTo where appropriate
- Help strengthen brand entity signals across websites, marketplaces, social profiles, directories, press, and other online sources
- Track how client brands and competitors appear in AI search results and answer engines
- Monitor SEO performance using tools such as Google Search Console, GA4, Ahrefs, Semrush, Screaming Frog, Surfer SEO, Frase, or similar platforms
- Report on rankings, impressions, clicks, traffic, conversions, indexed pages, technical issues, content performance, and AI search visibility
- Work with Shopify managers, developers, content teams, marketplace teams, and paid media teams to align SEO and AEO with broader e-commerce growth
- Stay updated on AI search, generative engine optimization, Google algorithm changes, and organic growth trends
Qualifications
- Hands-on experience in SEO, content strategy, organic growth, or digital marketing
- Strong understanding of on-page SEO, technical SEO, keyword research, internal linking, and content optimization
- Experience optimizing e-commerce websites, Shopify stores, product pages, and collection/category pages
- Understanding of AEO, GEO, AI search, Google AI Overviews, ChatGPT, Perplexity, Gemini, or similar AI answer platforms
- Experience with structured data and schema markup
- Comfortable using Google Search Console, GA4, and SEO tools such as Ahrefs, Semrush, Screaming Frog, Surfer SEO, Frase, or similar tools
- Ability to review data and turn it into clear action items
- Strong written English and ability to create clear content briefs
- Organized and able to manage multiple clients, websites, and priorities at the same time
Preferred Experience
- Experience working with e-commerce, DTC, retail, or marketplace brands
- Experience with Shopify SEO and Shopify technical limitations
- Experience with AI search visibility tracking, prompt testing, or AEO/GEO tools
- Experience with tools such as Profound, Peec AI, Otterly, seoClarity, or similar platforms is a plus
- Experience creating FAQ content, buying guides, comparison pages, product education content, and answer-first content
- Experience improving organic traffic and conversions for product-based businesses
- Experience with local SEO, marketplace SEO, Amazon SEO, or YouTube SEO is a plus
- Agency experience or experience managing multiple brands is a plus
- Basic understanding of HTML, Liquid, Shopify themes, or developer coordination is a plus
What We Are Looking For
We are looking for someone who understands that SEO is changing.
The right person should have strong SEO fundamentals, but also be curious and hands-on with how AI search is changing product discovery. We need someone who can help clients rank in traditional search while also improving their chances of being cited, mentioned, and recommended by AI answer engines.
This person should be proactive, analytical, and comfortable testing new strategies. They should be able to look at a website, understand what is missing, prioritize the work, and help turn organic search into real e-commerce growth.
Click on Apply to know more.