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CHANNEL PARTNER MANAGER

Min Experience

5 years

Location

Dubai - United Arab Emirates

JobType

full-time

About the job

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About the role

We are seeking a driven and experienced Channel Partners Manager to accelerate our growth through strategic alliances within the UPS electrical industry. This critical role will be responsible for identifying, establishing, and nurturing strong partnerships with key players such as Value-Added Resellers (VARs), electrical distributors, IT resellers and Managed Service Providers (MSPs) specializing in or serving markets that require UPS solutions. Main responsibilities: Develop and execute a targeted partner strategy to grow market share in the UPS sector (single-phase, three-phase, modular, critical power). Identify, recruit, and onboard strategic partners in coordination with regional sales directors, managing approvals via the PAC. Build and maintain strong relationships with partners; act as main liaison and organize the annual Partner Seminar. Drive joint business plans with partners, including sales targets, co-marketing efforts, and customer engagement. Lead partner agreement negotiations, ensuring alignment on pricing, responsibilities, and performance metrics. Monitor partner performance through KPIs and implement strategies to increase productivity and revenue. Enable partners with training, resources, and technical support in collaboration with internal product and tech teams. Stay informed on market trends, competitors, and emerging technologies to identify new opportunities. Collaborate cross-functionally with internal sales, marketing, legal, and support teams for partner success. Willingness to travel for partner meetings and event coordination.

Skills

partner management
channel sales
business development
UPS
power protection