Mascot International Pvt Ltd
Website:
manikshahgroup.com
Job details:
Job Title: Ads Manager – Ecommerce Marketplaces
Location: Mumbai
Experience Required: 3–4 years minimum
Job Summary
We are looking for an Ads Manager – Ecommerce Marketplaces to lead and optimize marketplace advertising across Amazon, Flipkart, and Myntra, along with broader performance marketing initiatives.
The ideal candidate should be hands-on with marketplace ads, keyword strategy, campaign structuring, bid optimization, listing visibility, and performance analysis. This role requires someone who understands how to drive traffic, conversions, and ROAS across ecommerce platforms and can work closely with internal teams to scale brand growth.
Key Responsibilities
- Plan, execute, and optimize advertising campaigns across Amazon, Flipkart, and Myntra
- Manage marketplace ad formats including sponsored products, sponsored brands, display ads, and platform-led promotional campaigns
- Conduct keyword research and search term analysis to improve visibility, ranking, and conversions
- Monitor and improve campaign performance based on ROAS, ACOS/TACOS, CTR, CPC, conversion rate, and sales
- Build campaign structures for product launches, hero SKUs, category growth, and seasonal promotions
- Identify opportunities to improve organic and paid visibility across marketplaces
- Work closely with catalogue, content, and sales teams to ensure ads are aligned with listing quality, pricing, stock availability, and promotions
- Analyze marketplace performance data and generate actionable insights for growth
- Manage budgets efficiently and allocate spends across platforms and campaigns for maximum returns
- Track competition, keyword trends, and category dynamics to refine ad strategy
- Support performance marketing initiatives beyond marketplaces where required
Required Skills & Experience
- Minimum 3–4 years of experience in running and optimizing ads on Amazon, Flipkart, and/or Myntra
- Strong understanding of marketplace advertising dashboards, campaign setup, and optimization levers
- Good expertise in keyword research, search trends, bidding strategy, and ad analytics
- Strong analytical skills with the ability to interpret data and improve campaign performance
- Experience in managing performance-driven budgets and achieving ROAS targets
- Hands-on approach with strong ownership and execution capability
- Familiarity with ecommerce metrics, consumer funnels, and digital marketplace growth strategies
Preferred Profile
- Experience working with consumer brands, beauty, or FMCG categories
- Understanding of listing optimization and marketplace sales dynamics
- Comfortable working in a fast-paced, growth-focused environment
What We Are Looking For
- A highly execution-oriented professional who understands ecommerce marketplaces deeply
- Someone who can drive visibility, traffic, and sales growth through ads
- A candidate who is equally comfortable with strategy and day-to-day optimization
Click on Apply to know more.
