About the role
Design, implement, and monitor scalable ML models to better understand customer behavior and needs, enabling data-driven strategies that enhance engagement, growth and retention. Collaborate with cross-functional teams to transform insights into actionable solutions that drive Addi's growth and enhance customer experiences.
Develop and Implement ML Models: Design, implement, and scale machine learning and ML models to analyze customer behavior, optimize marketing strategies, and improve overall engagement with Addi's platform. This includes leveraging techniques like supervised and unsupervised learning, propensity scoring, and recommendation systems.
Manage Data Pipelines and Model Deployment: Collaborate with data engineering teams to design and optimize data pipelines that support the seamless deployment of the models into production. Ensure that models are integrated efficiently and can be scaled, maintained, and monitored for performance in a live environment.
Monitor and Evaluate Model Performance: Continuously monitor the performance of deployed models, evaluate their impact on business metrics, and iterate to improve their accuracy, scalability, and overall performance.
Collaboration and Knowledge Sharing: Work closely with product managers, marketing teams, and stakeholders to translate data insights into actionable strategies, and actively participate in cross-functional meetings to align ML models with business goals.
Innovate and Improve Processes: Continuously innovate by proposing ML models, algorithms, or tools that enhance customer experience, optimize product recommendations, and improve overall marketplace performance.
Conduct A/B Testing: Design and execute A/B tests to assess the impact of different offers, product recommendations, and marketing strategies on customer engagement and conversion rates. Analyze the results to understand customer sensitivity to various factors and refine approaches accordingly.
About the company
We are a technology company working to transform credit and banking in Latin America starting with point of sale finance. We aim to build fair, simple and affordable financial services that empower our clients, treating them with dignity, and building financial freedom. We launched in February 2019 and have already served millions of clients and disbursed millions of dollars.
We operate as a full stack startup. We have built our core systems and processes from scratch, and we believe our technology and analytics platform will drive our progress into the years to come. We come at this with deep experience building and growing technology teams and financial products. As important as what we do is how we do it. We are a conscious company and are deeply committed to working and living our five core values - A company of owners inspiring colleagues, we pull rabbits out of hats, we care and we trust, act with integrity, win today every day, and scale exponentially.
We are backed by Andreessen Horowitz, Monashees, Village Global, and an outstanding team of individual angels, including Kevin Ryan, Josh Abramowitz, and Scott Weiss.