Ad Operations Executive – Mobile Marketing

AdCounty Media

Website: adcountymedia.com
Job details:
Role Overview

We are looking for a detail-oriented and performance-driven Ad Operations Executive with hands-on experience in mobile marketing campaigns. The ideal candidate should have strong expertise in managing, optimizing, and scaling mobile ad campaigns across multiple platforms, along with strong knowledge of tracking and attribution tools.

Key Responsibilities

• Execute and manage mobile advertising campaigns across various ad networks and platforms
• Monitor campaign performance, analyze data, and optimize for KPIs such as CPI, CPA, ROAS, and retention
• Handle end-to-end campaign operations including setup, trafficking, tracking, and reporting
• Work closely with internal teams (Sales, Account Management, Tech) to ensure smooth campaign delivery
• Identify performance trends and provide actionable insights to improve campaign outcomes
• Ensure timely reporting and maintain campaign documentation
• Troubleshoot campaign issues and coordinate with platform support teams when required
  
  

Required Skills & Qualifications Preferred Qualifications What We’re Looking For

• Minimum 2+ years of experience in Ad Operations / Mobile Marketing
• Strong understanding of the mobile advertising ecosystem
• Must have strong working knowledge of Mobile Measurement Platforms (MMPs):
• AppsFlyer
• Adjust
• Branch
• Strong understanding of tracking tools, attribution models, postbacks, and SDK integrations
• Good analytical skills with the ability to interpret data and optimize campaigns
• Proficiency in Excel / Google Sheets for reporting and analysis
• Experience in performance marketing campaigns (CPI, CPA models)
• Basic understanding of fraud detection and traffic quality
• Familiarity with programmatic platforms is a plus
• Strong communication and coordination skills
• Detail-oriented and proactive mindset
• Ability to manage multiple campaigns simultaneously
• Strong problem-solving skills
• Ability to work in a fast-paced, performance-driven environment

Skills: operations,appsflyer,mobile marketing,campaigns Click on Apply to know more.