GroundTruth
Website:
groundtruth.com
Job details:
Company Description
GroundTruth is an advertising technology company that delivers measurable business results by leveraging real-world consumer behavior, including location and purchase data. By creating targeted advertising campaigns across multiple platforms, GroundTruth helps brands connect with audiences and drive in-store visits or other key outcomes. Using advanced analytics, the company evaluates consumer responses, ensuring campaigns achieve meaningful and quantifiable results for businesses. Learn more at groundtruth.com.
Role Description
This is a full-time remote role as an Ad Operations Associate. In this role, you will be responsible for managing and optimizing digital advertising campaigns, analyzing campaign performance data, troubleshooting issues, and ensuring accurate campaign delivery. You will collaborate with internal teams, such as sales and client services, to fulfill client objectives, provide detailed reporting, and maintain high-quality execution standards.
Qualifications
- Proficiency in campaign monitoring, optimization, and ad serving platforms
- Experience with troubleshooting and managing advertising delivery issues
- Strong analytical and data interpretation skills for campaign performance assessment
- Proficient in working with advertising technology tools and digital media platforms
- Strong collaboration, organizational, and communication proficiency to liaise effectively across teams
- Understanding of digital and ad performance analytics
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